“Bing to Replace Yahoo Search.”
Yahoo and Microsoft, as expected, have announced a major partnership. After a year and a half of failed talks, the pair finally have come together and cut a deal. Many changes were necessary for the deal to take place – a new search engine from Microsoft (Bing) — but now that it’s here, it promises to change the face of the internet.
The pair will hold an estimated 28 percent of the search market, or roughly a third, behind Google, which will hold roughly two thirds of the market. The deal will last for 10 years.
As previously anticipated, Microsoft’s new Bing search engine/algorithm will be replacing Yahoo’s search. Yahoo’s page will keep its look, but behind the scenes it will be powered by Bing.
We will continue to experience search as a vital part of our Yahoo! experiences and will enjoy increased innovation thanks to the scale and resources this deal provides.
Hrushikesh Zadgaonkar 